Written by: Mary Smith Customer service is a major part of any business. Your customers are what keep your company alive! If it wasn’t for the consumer, there would be no need for businesses. So, it should go without saying that customer service should be on your top priority list! I have been working in customer service for eight years, and during these eight years I have learned SO MUCH about customer service. I have been able to work in four different states with five very different jobs, and in...

Written by: Matt Wilhelmi Over the past 2 years of working with IA Business Advisors, I’ve noticed there are several “different types” of business consulting we offer. It’s certainly not all straightforward. In fact, some clients don’t know exactly what they need. When prospects or contacts at networking events ask: “So, what exactly is it that you do?” I often need to watch how I respond. I’ve met so many “business consultants” who are really merchant processors, insurance salespeople, or “widget of the month” sales people. No, no, no. IA...

Written by: Brian Smith When it comes to business we all have been there, feeling as though we are one in a million vying for the same customers. You may have tried several marketing strategies and approaches for years with little or no visible return on your efforts.  If you find yourself questioning your current strategy don’t feel alone in this fact.  According to HubSpot Inc., 60 percent of companies worry about generating traffic and leads from their marketing.  The other 40 percent focus on proving the ROI of their...

Written by: Mary Smith When I was little, I always thought that growing up and following my dreams would be a cake walk. I have always been taught to follow my dreams and to do what makes me happy, but as I get older I’ve found that it’s easier said than done. This is a good place to start if you are ready to start following your dreams! Tweak these steps as it relates to you: Step One: Finding Your Dream This should go without saying, but in order to...